Managers Need to Get Better at Killing Digital Products

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Summary.   

Companies often hesitate to sunset digital products because they fear customer backlash. But a study of roughly 360 product and service shutdowns over nearly two decades suggests that fear is

In a 2019 global study of more than 1,600 product managers, product end-of-life was the lowest-rated of 15 core product-management skills. The ability to develop an effective end-of-life plan was the second-weakest of 74 individual capabilities measured.